ManTire is the online counter of Kabra Vastra Bhandar, a fabric house in Kishangarh since 1985. It sells more than two thousand branded shirt, suit and kurta fabrics. I designed and developed its website from scratch.
Home — Fabric Mall mode
Liner notes
The old site looked like every other template and hid its best cloth. I took the look from the shop’s own logo: black, ivory and tie-red, a serif with a tailor’s confidence, and small details from the cutting counter like measuring tape, hang tags and pinked edges.
One switch at the top turns the whole site black and brass and shows only fabrics above ₹4,000. Customers who came for linen and customers who came for fine wool now walk into different shops.
Ask ManTire is a four-step fabric finder: garment, budget, fabric, pattern, with a live count of what matches. Behind the scenes a daily script reorders the first 72 products of every collection so the front of the shop stays fresh.
What I made
Art direction and the full front end: 48 custom sections and 48 components
Fabric Mall and Luxury modes, mega menu, phone tab bar
Fabric finder, predictive search, cart drawer with shipping progress, recently viewed drawer
A local Liquid preview server and a 25-test browser suite
Daily merchandising automation that reorders every collection